Green transition: from emotional factor to business case
In a report titled “Winning in Green Markets: Scaling Products for a Net Zero World,” published in January 2023 by the World Economic Forum and Boston Consulting Group, it is exhibited how early adopters would probably profit by creating and selling green offerings. Green Steel World sat down with Ms Nicole Voigt, Managing Director and Partner, Boston Consulting Group (BCG), to discuss the report in detail and find out why now is the time to create the green markets of the future.
July 13, 2023